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4,000 varieties of potato
Why is this food interesting? Native potatoes, with their rich history and diverse varieties, have taken the culinary world by storm. Originating in the Andes, the International Potato Center in Peru has identified an astounding…
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Purple corn: a market opportunity in refreshment
The ideation blog Let’s explore the fascinating world of purple corn and its potential in the market. Let’s delve into why this naturally occurring corn variety is capturing attention and how it can become a…
Welcome to my blog!
I’m Karen, an insightful marketer, whose keen eye for market trends and rich experience in both developing and developed countries has ignited a passionate drive for discovering innovative product ideas.
Through this blog, I aim to document and share my journey of exploring and generating new product ideas that captivate my imagination. Stay tuned for more insights and creative sparks!